Top Ten Ways to Improve Collections

Collections are a necessary part of any business, big or small, and today’s economic environment makes the task even more arduous than ever. Proper and reliable cash flow is your business’ life blood, and getting a handle on a reliable and effective collections process is vital to your economic health and personal wellbeing.

The following are ten ways to improve your collections efforts:

1. Have a Defined Credit Collection Policy
One of the major causes of overdue receivables is that the organization has not defined to its clients and staff when accounts are to be paid. If clients are not educated that accounts are to be paid on time, then chances are they’ll pay late or sometimes not at all. Make sure that your office’s terms of payment are clearly stated in writing to each client.

2. Invoice Promptly and Send Statements Regularly
If you don’t have a systematic invoicing and billing system, get one. Many times the client hasn’t paid simply because they haven’t been billed or reminded to pay in a timely manner. This situation regularly occurs in smaller or newer organizations where there isn’t enough staff to invoice and bill.

3. Use “Address Service Requested”
One of the most difficult collection problems is tracking down a client who has “skipped”. All organizations should be aware of a special service offered by the U. S. Post Office. Any statement or correspondence sent out should have the words “Address Service Requested” printed or stamped on the envelope, just below your return address in the top left corner. If a statement or invoice is sent to a client who has moved without informing you of his new address, and the words “Address Service Requested” appear on the envelope, the Post Office will research this information. If they can locate a change of address on that person, they will return the envelope to you with a sticker reflecting the new address, OR send you form #3547 with the correct address (50 cent fee). This also keeps your address file up to date.

4. Contact Overdue Accounts More Frequently
No law says you can contact a client only once a month. The old adage “The squeaky wheel gets the grease” has a great deal of merit when it comes to collecting past due accounts. It’s an excellent idea to contact late payers every 10-14 days. Doing so will enable you to diplomatically remind the client of your terms of payment.

5. Use Your Aging Sheet, Not your Feelings
Many organizations (or well-meaning people on their staff) have let an account age beyond the point of ever being collected because he or she “felt” the client would pay eventually. While there certainly are a few isolated cases of unusual situations, the truth is that if you aren’t being paid, someone else is. So stick to your systematic plan of follow up. You’ll soon know who intends to really pay and who doesn’t. You can then take appropriate action once you know where you stand.

6. Make Sure Your Staff is Trained
Even “experienced” staff members can sometimes become jaded when dealing with past due clients. This usually occurs when they have made and broken promises for payment. Make sure the staff is firm, yet courteous when dealing with them. The collection staff could benefit from client service training because, in effect, they must “sell” the clients on the idea that they need to take care of the bill. Make sure that the collection staff is trained to not only bring the account current, but to also maintain good will with them.

7. Admit and Correct any Mistakes on Your Part
Sometimes clients don’t pay because they feel you’ve made a mistake. If you have, quickly admit it and correct it. The client realizes that mistakes can happen in organizations. Unfortunately, many clients believe that “the Doctors etc…don’t need the money”. Denying an obvious error only fans the fire of resentment the client may already feel.

8. Follow the Collection Laws in Your State
In many states, organizations are governed by the same collection laws as are collection agencies. For example, calling clients at an odd hour or disclosing to a third party that they owe money are just a couple of the numerous collection practices that can cause serious repercussions. If you’re not sure, call your state’s department of finance.

9. Use a Third Party Sooner
If you’ve systematically pursued the past due accounts for 60 to 90 days from the due date, (and still no payment) you’re being delivered a message by the client. More than likely, you’ve requested payment four to six times in the form of phone calls, letters and statements. Statistics show that after 90 days, the effect of in-house collection efforts wears off 80%. That means that the time and financial resources budgeted for collection efforts should be focused within the first 90 days where the bulk of the accounts can and should be collected. From that point on, a third party can motivate a client to pay in ways you cannot, simply because the demand for payment is coming from someone other than you.

10. Remember that Nobody Collects Every Account
Even by setting up and adhering to a specific collection plan, there are a few accounts that will never be collected. By identifying these accounts early, you will save yourself and your organization a great deal of time and money. Even though a few may slip by, you’ll find that overall the number of slow pay and nonpaying accounts will greatly diminish, and that’s a victory in itself!

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null Lynn Lolley has been a Senior Consultant with Transworld Systems Inc. for over 10 years assisting clients in managing their receivables more effectively and efficiently. Her focus is helping clients reduce the time spent on outstanding receivables while significantly improving their recovery rate.

And Now a Word from Your CEO

“Please come in…”

Picture this: you walk into a room with about 1,000 people and before you can start looking for someone you know – you instantly see people you’ve heard of or read about. To your left is the most powerful executive recruiter in the world, Caroline Nahas of Korn Ferry International. To your right is Jane Wurland, CEO of the international cosmetic conglomerate Dermologica, chatting it up with Kalika Yap – entrepreneur extraordinaire and inventor of the Luxe Link. They’re talking about how important it is to keep your purse off the floor while not too far from them, is Maelia Macin, VP and General Manager of Univision. As I do a quick scan in back of me I also see Lloyd Grief, CEO of Grief & Co (“The Entrepreneur’s Investment Bank”) and Alex Cappello, CEO of the global investment group, Cappello Capital Corp and Lead Director of the Cheesecake Factory.

You take all that in and you haven’t made it past the reception area. You realize, “maybe I should go get my name badge” and when you do, you realize you’re standing in front of a sea of perfectly lined name badges of guests to arrive – nearly all of them are long time residents of the c-suite at Fortune 500 companies. You’re a pretty important person yourself, but for a nanosecond, you think – maybe floating incognito is better because it seems like there’s a lot of people who are a bigger deal than you.

So, under what circumstance are these incredibly powerful and unrelated people in the same room, smartly dressed and smelling fantastic? What brings the business elite together, forgoing the casual Friday, in a room at a hotel for lunch?

The Los Angeles Chapter of the National Association of Women Business Owners (NAWBO-LA) – yep, the most influential and engaging organization that many, outside its membership, have probably never heard of.

Every year, for the past 25 years, NAWBO-LA has held the Leadership and Legacy Awards Luncheon – the largest awards ceremony honoring the best of the best in the women’s business community. Past honorees include some pretty incredible people – Jane Wurwand: Founder of Dermalogica, Peggy Churng: Founder of the Panda Group, Lynda Resnick: Chair of Roll International (Fiji Water, Pom Wonderful, Franklin Mint, Teleflora), and so many incredible women that you have heard of. Year after year, they bring together more than a thousand people to celebrate some extraordinary women over a pretty expensive short ribs lunch in a pretty shwanky hotel.

Check out this amazing video of our 25th annual “NAWBO-LA Leadership and Legacy Luncheon” held on March 4, 2011.

There is no lack of awesomeness for a women’s group that has been around for over 30 years and grabs the status quo by the collar and kicks it in the gut – the coolest thing you’ve never heard about the organization is the fact that as a women’s advocacy group, they took an enormous step out front and exposed themselves for who they really are and what they’re really about – progress. Last year marked the inaugural year that any women’s business organization has specifically created a category for a man that has been an advocate for women in the business world. When the cynics said, “You’re a women’s group, why would you honor a man?” NAWBO-LA said, “Not too long ago, men were the one’s who didn’t let us in. Now there’s a guy who makes sure we’re included. Why wouldn’t we honor him?” The “guy” in question was Peter Griffith – Vice Chair of Ernst & Young LLP. To take one glance at him, you’d think – yep, he’s definitely an accountant. But within 2 minutes of talking with him, you’ll find a brilliant, funny and very well respected accountant formerly known as Peter and currently and affectionately known MOTY; a man who hears the guys on the board of directors say, “Get a W up there” and translates that to mean “Get a woman up there.”

This year was the luncheon’s 25th anniversary and our theme was simple and powerful — “GO” as in it’s time to go and get ‘em – because that’s what are members are doing – going and getting ‘em and taking no prisoners. “GO” reflects the mentality with which women business owners are propelling themselves into success and confronting challenges with creativity and enthusiasm. Our honorees this year reflect that mentality, from the fashion dynamo, Trina Turk as our Leadership Award Honoree; to our Legacy Award Honoree (in memoriam), Lynne Doll, a fixture in all things LA – a force that will be missed by everyone who knew her and the LA community at large. And, we defied expectations yet again and honored another man – Cecil House, of Southern California Edison, with our Diversity Champion Award. GO figure!

Ok, you’ve heard about the luncheon, even attended the luncheon, but you could be asking the question I get a lot – “So, what does NAWBO-LA do?” While the short of the long is a lot, the real answer that makes us a unique organization is that no matter how much we’re doing, we never feel like it’s enough – that there is always something else we could be doing. Today, we are an organization that approaches the challenges of women business owners systematically and holistically. We build educational programs addressing the real issues that prevent women from growing their businesses and we make sure they’re the best education you can get by partnering with the top accredited business schools in the region. We actively engage in advocacy efforts – fight against and collaborate with government to make sure the issues that are impacting women business owners are addressed. We make sure that our organization is an environment where our members build and develop real relationships and strategic alliances. Our members find friends, clients, customer, partners and advisors in the NAWBO-LA community. Our responsibility is not just about making sure we take care of all the things that impact women business owners, but to make sure we never forget that everything boils down to the people. No matter how big (or small) your organization may be, your culture must be authentic. When new people walk into your room full of your people, your reason for being should be palpable. We strive to accomplish that every day in every place that we go, and without a doubt – that’s the very thing that smacks you in the face when you walk into the Leadership and Legacy Awards Luncheon. It’s what causes new comers to say, “I can’t believe I’ve never heard of this organization before.”

Music to my ears; please, come in.

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nullJane Pak currently serves as the Chief Executive Officer of the National Association of Women Business Owners, Los Angeles Chapter.

Congratulations to NAWBO-LA’s “Women Making a Difference!”

Throughout the year, the Los Angeles Business Journal (LABJ) hosts a series of high profile events that bring together decision makers and business owners from all industries. NAWBO-LA is proud to be a sponsor of the “Women Making a Difference” Luncheon which draws in over 500 attendees each year.

LABJ’s Women Making a Difference awards honor LA’s most successful women business leaders. In its 19th year, this annual awards luncheon will recognize women who positively impact the landscape of the Los Angeles community. This reader-nominated event and special supplement traditionally garners over 200 nominations each year.

This year’s nominees include four of our very own NAWBO LA members, Kalika Yap, Founder and CEO of Citrus Studios and R. Christine Hershey, CEO of Hershey Cause in the category of Woman Business Owner/CEO of the Year, and Sheila Okabayashi, Founder and President of Integrated Solution Design in the category of Rising Star and Brenda Zamzow, President & CEO of The Zamzow Group.

The award winners will be announced at a Lunch Reception at the Hyatt Regency Century Plaza on May 18th. Congratulations to the nominees!

If you’re a NAWBO-LA member and you’ve been nominated for an award, please let us know so we can brag about you!

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nullJane Pak currently serves as the Chief Executive Officer of the National Association of Women Business Owners, Los Angeles Chapter.

Outsourcing – A Different Take On Work Life Balance

Every morning I log onto my Outlook and there it is staring at me in the face – my absolute failure to accomplish what I wanted to in any given day in the form of my Outlook “Reminders.” There is the “call Lexus for maintenance service” from three weeks ago, “bring in couch cushions for reupholstering” from two weeks ago”, “buy birthday gift for my client” from one week ago, and so on. And, these reminders make noise when they pop up – it’s my never ending automatic nag. It reminds me that while there are 1,440 minutes in a day, or 10,080 minutes in a week, I can’t, or am unwilling to, find the three minutes it will take to make that call to Lexus (week after week after week). I don’t need such reminders in my business – I just seem to get it all done and then some. Sound familiar?

If you’re like me, you have these same nagging reminders whether they are written down or stuck in your head (talk about a headache). If you’re not like me, and manage to tackle your to-do list – bravo to you! But, do you realize that the time you spend accomplishing these tasks might be better spent having a life or even freeing up time to focus on your business? And then there is the cost of that time. There are two basic issues in work/life balance – finding the time to get it all done and the value of the time associated with completing those mundane tasks of our daily lives.

Regarding the value of your time, the 2008 U.S. Department of Labor’s American Time Use Survey estimates that the average person spent 24.2 hours a week on errands and tasks such as household activities, purchasing goods and services, phone calls, mail and email (or non-work, leisure or sleep activity). Due to longer working hours, let’s say that professional women or women business owners spend 15 hours a week on those activities (for those who can squeeze in the time). That’s 780 hours a year – 780 hours a year you could be taking that dance class, reading a book, getting that massage, spending leisure or quality time with your friends and family – or just plain enjoying life! Place a value on your personal billable hour (as women business owners some of you already bill for your time). If you think your professional time is worth $200 an hour, than that time spent on your to-do list equals $156,000 a year. If its $250 an hour, then that time spent on things like waiting for a service provider to show up comes to $195,000 a year. I could go on and on – you get the point. Different people have varying household and family support situations (and hourly rates), but that is a lot of time spent on things you simply don’t have the time to do.

I say take back that time (and money) by outsourcing or delegating those tasks to a concierge service or a professional organizer. (It’s got to be cheaper than that $250 an hour.) Is getting your passport renewed or buying and addressing those holiday cards really worth $200 an hour? Is spending a day plowing through your office or closet for that thing you just can’t find worth that hourly rate? Is that smart? We all know the logical answers to those questions – no, no, and no.

It is an understatement to say that work life balance for women business owners poses a unique challenge. But, as women business owners we all need to get over that Type A Superwoman complex and the guilt that you are not doing it all. None of us are Martha Stewart and a master of the courtroom or the boardroom or our houses. Outsourcing or delegating tasks doesn’t make you a lesser person. It makes you a smarter person who has taken control over your personal and professional life. In your business you strive to work smarter not harder, right? You delegate in your business, don’t you? You work smart and delegate at work because it makes total sense. Why hold your personal life to a different standard?

I recently practiced what I preach and it has saved me a lot of time and peace of mind – I outsourced little pieces of my life. My bedroom closet was a mess – I couldn’t find anything, which often added an hour to my day and made me late for meetings. Same thing with my home office – where is that manual to my printer that is blinking wildly? Luckily, my business partner is the most organized person on the planet (a Virgo) and she stepped in and forced me to reassess, discard, and reorganize. I can now find things in a snap. I can safely say that this has shaved hours of precious time off my week, significantly reduced my stress and increased my ability to focus on other things – both personal and professional.

So, do yourself and your business a favor and outsource pieces of your life. Get yourself some badly needed and deserved personal assistance! That will give you that work life balance you need. And those Outlook Reminders be damned!

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nullKaren J. Pordum is CEO of Legally Organized, a lifestyle management company and part-time personal assistant service (www.legallyorganized.com); and CEO of Synergy Legal Professionals, a legal staffing company with seven offices in the US and one in the UK (www.synergylegalpros.com). She is also the author of Culinary Justice – A Cookbook for People Who Can’t Stomach Lawyers, and serves on the Board of NAWBO-LA and as co-managing editor of the NAWBOLA blog.

The (R)evolution of the Working Mom

With Mother’s Day just around the corner, I’ve been reflecting on the long line of working moms in my family. The evolution of the working mom, like those no-nonsense heroines I grew up with, really resonates for me and my fellow women business owners. We take for granted that work and opportunity are available to us, but it’s the working moms that came before us that we need to reflect on today so that tomorrow’s generation of young women dreaming of opening their own businesses can thrive and grow beyond our own limits.

The women in my family are amazing. No slackers or complainers here! Both sides have several generations of hard working New England stock that keeps their heads down and gets the job done – whatever that job may be, however unglamorous or tedious. My grandmother was the chief nurse at a large city hospital in eastern Connecticut. I had the opportunity to stay there once in 1968 when I got my tonsils out. Even though she snuck in extra ice cream and checked on me at night, I can still remember the bracing sound of the scattering of young nurses when I’d hear her crisp white uniform and sensible shoes patrolling the halls. When I got my first job after college, she congratulated me and told me not to just fetch coffee and to learn how to do the boss’s job as soon as possible. She couldn’t cook, didn’t drive, and was just an OK housewife, but Gramma was smart and strong and feminine all at the same time, and her granddaughters worshipped her.

I am the only women I know of in my family to have my own business. I’d like to claim that it is my vehement entrepreneurialism that has caused me to be as self-motivated as I am. The truth is, it was my incorrigible reputation as the worst employee on the planet (as well as my being a relatively young single mother) that drove me to work for myself for the last 23 years. I tell folks that I am the mean boss who makes me work late. Honestly, work has been my haven and my therapy for as long as I can remember. Besides, if I don’t like what I’m doing, I should create a different company to work in, right?

One of the advances in the last 10-15 years that has really changed the landscape of opportunity and productivity of home office moms is technology. The revolutionary freedoms and flexibility that we take for granted now were not available as recently as 16 years ago. Today, we assume that we can work when and where we need to – and meet every possible goal and deadline – because of the Internet and information technology. Moreover, our self-governance, self-determination, and control over our careers far exceed any workplace options previously available to our counterparts from earlier points in history.

Like most working mothers, I did not work because I was bored or wanted some time away from home. I needed to work. The decisions and opportunities in my work life (and my decision to work for myself) were greatly influenced and formed by my life as a mother as well. I chose to work from a home office and be there for my kids when they were young. Consulting was the best way for me to be the mom and the business owner that I wanted to be. There are 45 million two-income families who make up the common thread of the American fabric today. “According to data collected by the U.S. Bureau of Labor Statistics, 59% of women now work or are actively seeking employment.” This is up from 38% just a generation ago.* Furthermore, currently there are over 10.6 million women-owned businesses employing 19.1 million people and generating $2.5 trillion in sales. And we did it our way. Having our own businesses allowed us the freedom to make our own hours and give ourselves the raises we needed to keep our children in Gap t-shirts and soccer cleats. Besides, being our own bosses allowed us to be the “Room Mom” all morning and stay up late to meet deadlines the next day.

Still, we are not done. The inequities that we face come from many different directions. The fees we are expected to charge for our consulting services are far less than our male counterparts. Financiers (men and women) have asked me on numerous occasions when my husband will be arriving, as if they assume that his working with me means that I am his subordinate. Even the male partners I’ve had have muscled in and tried to take over my business. Sound familiar?

I am hopeful about what the future holds for women to have both a successful life as a mother and a business owner alike. I am cautiously confident that the strides and sacrifices we’ve made – and all of the sacrifices of those who came before us – will positively affect the landscape of opportunity that future generations face.

We must never forget those who came before us. Thank you, and happy Mother’s Day!
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* Pew Research Center, Pew Social and Demographic Trends, October 1, 2009: “The Harried Life of the Working Mother “ Kim Parker.

null Sheila Okabayashi is co-managing editor of the NAWBOLA Blog and President and Founder of Integrated Solution Design Group, a hybrid consulting group with a diverse palette of technical, creative, and business expertise dedicated to helping clients realize integrated, common sense marketing and business solutions. To learn more about Integrated Solution Deisgn, visit www.integratedsolutiondesign.com.

Membership Goals – What Are Yours?

Women business owners who join NAWBO-LA are as individual as their businesses. Expectations and goals of membership vary based on what industry you’re in, how long you’ve been in business, and what your professional experience is.

We’d like to know! Please take this poll and fill us in on why you joined NAWBO-LA and what your membership goals are…

NAWBO-LA Leadership & Legacy Luncheon Video

All Women Should Join NAWBO! Check out this amazing video of our annual “NAWBO-LA Leadership and Legacy Luncheon” held on March 4, 2011. Congratulations to all of our honorees!